Free • Fast • Privacy-first

HTML Email Template Builder

Our HTML email template builder helps you create email-safe HTML code with table-based layouts and inline CSS. Build responsive email templates compatible with Gmail, Outlook, Apple Mail, and all major email clients. Includes dark mode support and unsubscribe links.

Output
Email HTML
Compatibility
All Clients
Mode
In-browser
Price
Free
📧

Email-Safe HTML

Table-based layouts and inline CSS ensure compatibility with all email clients including Outlook.

🌙

Dark Mode Support

Automatic dark mode detection with CSS media queries for better user experience.

🔒

100% Private

Everything runs locally in your browser. Your email templates never leave your device.

Build HTML Email Template

Configure your email settings and generate email-safe HTML code.

Preview text shown in email inbox

Recommended: 600px for best compatibility

Use line breaks to create paragraphs. Load demo for lorem ipsum template.

Recommended: 600x200px. Use free image services or your own URL.

Recommended: 600x300px. Appears after content text.

What is an HTML Email Template?

An HTML email template is a structured HTML document designed specifically for email clients. Unlike web pages, email HTML must follow strict compatibility rules because email clients (like Gmail, Outlook, Apple Mail) use different rendering engines than web browsers. Most email clients strip out or ignore modern CSS features, JavaScript, and external stylesheets.

Creating email-safe HTML requires using table-based layouts instead of CSS Grid or Flexbox, inline CSS instead of external stylesheets, and web-safe fonts instead of custom web fonts. Our HTML email template builder automatically generates code that follows these best practices, ensuring your emails render correctly across all major email clients.

Web HTML (Not Email-Safe)

<div class="container">
  <div class="flex">
    <h1>Hello</h1>
  </div>
</div>
<style>
  .container { max-width: 600px; }
</style>

Uses modern CSS (Flexbox, external styles) - will break in many email clients

Email HTML (Email-Safe)

<table width="600" style="max-width: 600px;">
  <tr>
    <td style="padding: 20px;">
      <h1 style="margin: 0;">Hello</h1>
    </td>
  </tr>
</table>

Uses table layout with inline CSS - works in all email clients

Key Differences from Web HTML

  • Table-Based Layouts: Email clients don't support CSS Grid or Flexbox reliably. Tables provide the most consistent layout structure.
  • Inline CSS: External stylesheets and <style> tags are often stripped. All styles must be inline using the style attribute.
  • Web-Safe Fonts: Custom web fonts (@font-face) don't work in emails. Use system fonts like Arial, Helvetica, Georgia, or Times New Roman.
  • No JavaScript: Email clients strip out all JavaScript for security reasons. All interactivity must be handled server-side.
  • Limited CSS Support: Many CSS properties (like position: fixed, animations, transitions) don't work in emails. Stick to basic styling.

According to Can I Email, email client CSS support varies widely. Outlook uses Microsoft Word's rendering engine, which has limited CSS support. Gmail strips out many CSS properties. Our HTML email template builder generates code that works across these differences.

Modern email marketing platforms like Mailchimp, Campaign Monitor, and SendGrid use similar table-based, inline CSS approaches. Our tool lets you build the same email-safe HTML code without needing a platform subscription.

Email Marketing Impact

Real data showing the importance of well-designed HTML email templates

$42
ROI per $1 Spent
Email marketing average ROI
4.2B
Daily Email Users
Global email usage
21%
Average Open Rate
Industry benchmark
60%
Mobile Opens
Emails opened on mobile
📊

Email Marketing Statistics

According to Campaign Monitor, email marketing has an average ROI of $42 for every $1 spent. With over 4 billion daily email users worldwide, well-designed HTML email templates are essential for effective email marketing campaigns. Mobile optimization is critical, as 60% of emails are opened on mobile devices.

Why Use Our HTML Email Template Builder?

Building email-safe HTML templates requires deep knowledge of email client quirks, table-based layouts, and inline CSS. Our builder handles all the complexity automatically, generating code that works across all major email clients.

📧

Email Client Compatibility

Our templates use table-based layouts and inline CSS, ensuring compatibility with Gmail, Outlook (all versions), Apple Mail, Yahoo Mail, and other major email clients. The code follows email development best practices from Email on Acid and other industry leaders.

🌙

Dark Mode Support

Enable automatic dark mode detection with CSS media queries. When users have dark mode enabled in their email client, your template automatically adjusts colors for better readability. This improves user experience and email engagement rates.

Instant Generation

Build professional HTML email templates in seconds. No coding knowledge required. Simply configure your content, colors, and settings, then generate email-safe HTML code ready to use in any email marketing platform or email service provider.

🔒

100% Private & Secure

Everything runs locally in your browser. Your email templates, content, and data never leave your device. No server uploads, no data storage, no privacy concerns. Perfect for sensitive business communications or personal projects.

📱

Mobile-Responsive Ready

With 60% of emails opened on mobile devices, responsive design is essential. Our templates use fluid table widths and mobile-friendly font sizes. The generated code works well on both desktop and mobile email clients.

Compliance Features

Includes unsubscribe link generator for CAN-SPAM Act and GDPR compliance. Preheader text support for better inbox preview. All templates follow email marketing best practices and legal requirements.

How It Works

Creating professional HTML email templates is simple with our builder. Follow these steps to generate email-safe HTML code:

1

Configure Email Settings

Enter your email subject line and preheader text (the preview text shown in email inboxes). Set the email width (typically 600px for best compatibility), choose background colors, text colors, and select a web-safe font family. Configure font size and line height for optimal readability.

2

Add Email Content

Enter your email content in the content field. Use line breaks to create paragraphs. If you want a call-to-action button, add the button text and URL. Customize button colors to match your brand. The builder automatically converts your content into email-safe HTML with proper table structure.

3

Enable Optional Features

Enable dark mode support for automatic color adjustments when users have dark mode enabled. Add an unsubscribe link for CAN-SPAM Act and GDPR compliance. Configure any additional email settings like footer text or social media links.

4

Generate and Test

Click the Generate button to create your HTML email template. The tool automatically converts all styles to inline CSS and structures the layout using tables. Copy the generated HTML code or download it as a file. Test the template in different email clients (Gmail, Outlook, Apple Mail) before sending to ensure proper rendering.

Best Practices for HTML Email Templates

Follow these best practices to ensure your HTML email templates render correctly and achieve high engagement rates:

1

Always Use Table-Based Layouts

Email clients, especially Outlook, don't support modern CSS layout methods like Flexbox or Grid. Use HTML tables with role="presentation" for layout structure. Our builder automatically generates table-based layouts.

DO: Use <table> for layout structure
DON'T: Use CSS Grid or Flexbox

2

Use Inline CSS Only

External stylesheets and <style> tags are often stripped by email clients. All CSS must be inline using the style attribute. Our builder automatically converts all styles to inline CSS.

Test in: Gmail, Outlook, Apple Mail, Yahoo Mail, and mobile clients

3

Optimize for Mobile

With 60% of emails opened on mobile devices, mobile optimization is critical. Use fluid table widths (max-width: 600px), larger font sizes (minimum 14px), and touch-friendly button sizes (minimum 44x44px). Test on actual mobile devices, not just desktop browser responsive mode.

Mobile best practices: 600px max width • 14px+ font size • Large touch targets • Single column layout

4

Always Include Unsubscribe Links

CAN-SPAM Act (US) and GDPR (EU) require unsubscribe links in marketing emails. Include a clear, working unsubscribe link in every email. Our builder includes an unsubscribe link generator for compliance.

Legal requirements: Unsubscribe link • Physical mailing address (US) • Clear sender identification

5

Test Across Email Clients

Email rendering varies dramatically between clients. Test your templates in Gmail, Outlook (desktop and web), Apple Mail, Yahoo Mail, and mobile clients. Use services like Litmus or Email on Acid for comprehensive testing.

Test checklist: Desktop clients • Webmail clients • Mobile clients • Dark mode • Image blocking

6

Use Preheader Text

Preheader text (the preview text shown next to the subject line) can increase open rates by up to 20%. Use it to provide additional context or a call-to-action. Keep it under 100 characters. Our builder includes a preheader text field that's properly hidden in the email body.

Best practices: 40-100 characters • Action-oriented • Complements subject line • Hidden in body

Frequently Asked Questions

How do I create HTML email templates?

Use our HTML email template builder to create email-safe HTML with table-based layouts, inline CSS, and email client compatibility. Simply configure your content, colors, fonts, and buttons, then generate the HTML code that works across Gmail, Outlook, and other email clients.

Why do email templates need table-based layouts?

Email clients like Outlook use Microsoft Word's rendering engine, which doesn't support modern CSS features like Flexbox or Grid. Table-based layouts are the most reliable way to ensure consistent rendering across all email clients, including older versions of Outlook.

Do you store my email templates?

No. This tool processes everything locally in your browser. Your email templates never leave your device, ensuring complete privacy and security for your content.

What email clients are supported?

Our HTML email builder generates code compatible with Gmail, Outlook (all versions), Apple Mail, Yahoo Mail, and most major email clients. The templates use table-based layouts and inline CSS for maximum compatibility.

How do I add dark mode support to email templates?

Enable the dark mode support option in our builder. It adds CSS media queries that automatically adjust colors when users have dark mode enabled in their email client. This improves readability and user experience.

What is a preheader text in email templates?

Preheader text is the preview text that appears next to or below the subject line in most email clients. It's hidden in the email body but visible in the inbox, helping increase open rates. Our builder includes a preheader text field.

Can I use custom fonts in HTML emails?

Custom web fonts are unreliable in emails. Most email clients strip out @font-face declarations. Use web-safe fonts like Arial, Helvetica, Georgia, or Times New Roman. Our builder includes a font family selector with email-safe options.

How do I test my HTML email template?

After generating your template, test it using services like Litmus, Email on Acid, or send test emails to different accounts (Gmail, Outlook, Apple Mail). Always test on both desktop and mobile devices to ensure responsive design works correctly.

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